What drives us
&  Entrepreneurship

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Bertelsmann pursues four strategic priorities. The goal: to become an even faster-growing, more digital, more international and more diversified Group. To achieve this, Bertelsmann is increasingly opening up new lines of business that will benefit from megatrends such as digitalization, the rising demand for education, and growing consumption in countries such as Brazil, China and India. Creativity and entrepreneurship are the drivers of our strategy implementation. They form the core of the Group’s value creation, create transparency and orientation, and are essential to Bertelsmann’s identity and corporate culture.

> 7,000,000
copies of Michelle Obama’s “Becoming” are sold across all formats in 2018
online videos are viewed on RTL Group’s digital platforms in 2018
> 500
magazines and digital offerings are published by Gruner + Jahr in more than 20 countries
> 3,000,000
song rights are administered by BMG
kilograms of paper are processed by the Bertelsmann Printing Group per year
> 1,100,000,000
shipments per year by Arvato
online courses completed by customers at Relias in 2018
> 185
shareholdings in innovative companies around the world made up Bertelsmann’s network of investments
Thomas RabeChairman and CEO of Bertelsmann

The diversity and reach of our creative offerings are unique in the world.

360-degree listening experience

This year, Bertelsmann is highlighting a particularly innovative technology - 3D sound. Unlike stereo, 3D sound enables an exceptional 360-degree listening experience and puts the listener right in the middle of the action. Any headphones can be used to play 3D sound. To get the full 3D sound experience, be careful not to mix up the left and right earpieces.

Annual Press Conference 2019

Live Recording