Bertelsmann pursues four strategic priorities. The goal: to become an even faster-growing, more digital, more international and more diversified Group. To achieve this, Bertelsmann is increasingly opening up new lines of business that will benefit from megatrends such as digitalization, the rising demand for education, and growing consumption in countries such as Brazil, China and India. Creativity and entrepreneurship are the drivers of our strategy implementation. They form the core of the Group’s value creation, create transparency and orientation, and are essential to Bertelsmann’s identity and corporate culture.
This year, Bertelsmann is highlighting a particularly innovative technology - 3D sound. Unlike stereo, 3D sound enables an exceptional 360-degree listening experience and puts the listener right in the middle of the action. Any headphones can be used to play 3D sound. To get the full 3D sound experience, be careful not to mix up the left and right earpieces.